I have to admit it. I'm a taco junkie. Needless to say, working with Chipotle from 2016 – 2019 was a blast, and the "for Real" integrated campaign was certainly a highlight. I designed a custom typeface (based upon my very own handwriting), art directed food photography, made a ton of billboards and very likely consumed my body weight in guacamole.
Food photography by Maren Caruso.
Design direction / advertising / typeface design / art direction / print / OOH / digital display / brand guidelines